Preheat your smoker to 225 degrees F
Open the cream cheese and place it on a double layer sheet of cream cheese.
Season each side of the cream cheese block with the BBQ Rub. If you want you can score the cream cheese first before you season it. You can use whatever pattern you want. Just make sure you use a good sharp knife, and only lightly score it. If you cut too deep, it will fall apart while it is cooking.
Place the cream cheese that is still on double layer of foil on the smoker grate. Let it smoke for 2-3 hours.
While the cream cheese is smoking, mix your jam or jelly with the apple juice to create a glaze-like mixture.
About 10-15 mins before you pull the cream cheese off the smoker, glaze it with your jam or sauce mixture. Let is smoke for 10-15 more minutes so the sauce can slightly tack up and adhere to the cream cheese.
Enjoy with crackers. Wheat thins or pita crackers are best for this. Club crackers work too.